Digital Marketing Blogs
Latest Trends of Digital Marketing in 2023
Digital marketing is a continuously evolving industry and trends drive the industry in the forward direction. Trends can also be called the ‘driving force of the industry’. But trends are very volatile and before an older one completely phases out, a new trend...
Using LinkedIn Analytics to gain B2B Audience
LinkedIn is a social network for career building where professionals can make contacts with other professionals and look for better opportunities. LinkedIn is a great place for B2B marketing and networking.LinkedIn has approximately 875 million members, and its reach...
The Perfect Hashtag Guide to Power Up Your Social Media Strategy
No matter what anyone has to say, if you’re not convinced of the importance of hashtags, this read is for you! Hashtags are definitely an asset when it comes to your social media marketing strategy. Hashtags have become a popular way to categorise and search for...
What an Aggressive and High Return Social Media Plan Looks Like
There’s no debating the fact that social media has become a critical component of a brand's marketing strategy in today's digital age but it’s all useless if your social media ROIs aren’t justified. A social media ROI (Return on Investment) refers to the measurement...
9 Tools you Didn’t Know Existed to Help With Copywriting
You may be a copywriter, content writer, social media marketer, brand owner or even a student, we all know that the task of creating compelling content that engages your audience can be a challenging one. It doesn’t matter if it’s a blog, an ad copy, a caption, a...
Understanding the Instagram Analytics
Instagram is a photo and video based social networking platform owned by Meta. The focus on visuals, monthly user count of more than 2 billion has played a vital role in making Instagram one of the most important social media marketing channels. The platform has...