LinkedIn Marketing Solutions That Build Authority & Drive Leads

By WeThinkNorth — Your Trusted LinkedIn Marketing Agency

Introduction: Why LinkedIn Marketing Services Matter for B2B Growth

LinkedIn is more than a networking platform. With over a billion professionals, and 65 million decision-makers, it’s the top channel for B2B lead generation and brand credibility (boosthq.co).

At WeThinkNorth, we provide comprehensive LinkedIn marketing solutions designed to position your brand as a thought leader and reliably deliver high-quality leads. Whether you need a LinkedIn marketing strategy, LinkedIn advertising, or a full-service social media ads agency approach, we’ve got you covered.

Our clients in India and beyond choose us because we focus on results over impressions, quality over quantity, and real business growth.

• High Intent, High Engagement: LinkedIn members use the platform to research products and evaluate services before making decisions (boosthq.co, Neil Patel).
• Visibility for Founders and Brands: Many executives now use LinkedIn as the main place to find partners, suppliers, and vendors (Financial Times, The Times).
• Professional Content Works: Posting meaningful content 2–5 times a week, including vertical video, carousels, and newsletters, boosts reach and credibility quickly (Business Insider).
• Premium Targeting and Reach: Target prospects by job title, industry, company size, skills, and even matched audiences for precision leads (Cognism).

LinkedIn now blends creator-focused publishing with sleek advertising options, making it a must-use for serious professionals and businesses.

If you’re looking for a LinkedIn marketing agency or LinkedIn marketing services, here’s what makes WeThinkNorth different:

1. Account Audit & Strategic Planning

We audit your LinkedIn profile and company page—evaluating visuals, content quality, and engagement. Then we build a clear LinkedIn marketing strategy, set goals, and plan content.

2. Content Creation, Posting & Management

• Personal posts for founders/executives or brand accounts
• Thought leadership carousels and vertical video
• Weekly newsletters or long-form posts
• Posting cadence of 2–5 times per week, plus comments to expand reach (Business Insider, Financial Times)

3. Organic Growth Tactics

We engage with relevant content daily: commenting on posts by influencers, Top Voices, and potential clients. Social engagement is key to visibility and growth (Business Insider).

4. LinkedIn Advertising & Lead Gen Campaigns

We manage:

• Sponsored Content (single image, carousel, video)
• Document Ads (whitepapers, guides) inside the feed (Cognism)
• Message Ads & Conversation Ads directly into inboxes
• Lead Generation Forms for better conversion and lower cost per lead (Upgrowth, Reddit)

5. Budget & Cost Planning

Typical options:

• CPC: $2–3 (~₹150–350 per click in India)
• CPM: $5–8 per 1,000 views
• Message Ads: ₹150–250 per send
• Lead Gen Forms: ₹200–450 per submission in India (digitalnil.com, linkedin.com, Upgrowth)
  We recommend starting budgets of ₹700 daily (~$10–15 USD) to test performance and scale gradually (Textawin, Upgrowth, Reddit).

6. Lead Follow-up & Integration

We integrate LinkedIn leads with your CRM (e.g. HubSpot, Salesforce), so your sales team can engage quickly and convert leads.

7. Analytics & Optimization

Using Campaign Manager and Creator Mode insights, we monitor post reach, engagement, follower growth, and ad performance. We run regular A/B tests and refine audience targeting fast.

Our services are built for businesses that need lead generation, visibility, and thought leadership on LinkedIn. We serve:

• B2B SaaS companies
• Professional service firms (consultants, law, finance)
• Enterprise targeting C-suite decision-makers
• Founders or teams building personal brand presence
• Startups launching into global markets

Whether you’re in India or overseas, our LinkedIn lead generation agency approach ensures campaigns are tailored to your business and budget.

• 2× to 5× rise in content visibility, reach, and profile engagement

• Steady new leads via organic posts and ads

• Stronger follower growth and credible LinkedIn presence

• Improved brand reputation among professionals and decision-makers

Measurable ROI from ads and content investment

Advertising Cost Benchmarks (2025):

(Business Insider, Textawin, The Times, linkedin.com, Mesha – AI Agents to Grow Your Business)

Cost Optimization Tips:

• Use Lead Gen Forms wherever possible—they often deliver higher conversion rates at lower costs (Upgrowth, Reddit).
• Start small with ₹700–1500/day budget to test audiences and creatives. Scale based on performance (Textawin, Reddit).
• Avoid the LinkedIn Audience Network to reduce fake clicks and wasted spend (Reddit).
• A/B test ad visuals and copy to uncover what resonates and lowers CPC over time (Upgrowth).

1. Research & Strategy – audience mapping, competitor audit, profile audit
2. Brand Positioning – content themes, voice, visual identity
3. Content Planning – content calendar including carousel, video, posts, and newsletters
4. Content Creation – designing visuals, scripting videos, writing posts
5. Engagement & Organic Growth – commenting, connecting, interacting with influencers
6. Ads & Lead Gen – building campaigns optimized for conversions
7. Follow-up & CRM Setup – ensuring every lead is captured and nurtured
8. Ongoing Analytics & Optimization – monthly reports and continuous improvement

Q. What is a good starting budget for LinkedIn ads?
Begin with ₹700–₹1,500 per day (or $10–$15 USD) to test different audiences and content formats. Once you find a campaign working, you can scale.

Q. Are LinkedIn ad leads worth the cost?
Yes—if you target correctly and use proper content. LinkedIn leads may cost more than Meta or Google, but they typically convert better and support stronger B2B relationships.

Q. Is organic posting alone enough?
Organic posting helps build credibility and reach, but combining it with focused ads and Lead Gen Forms significantly boosts lead quality and consistency.

Q. Can WeThinkNorth manage end-to-end campaigns?
Absolutely. From profile strategy and content creation to ads, analytics, and lead nurturing, we provide full-service support.

Q. Do you work with brands outside India?
Yes. We serve clients globally, especially those targeting B2B audiences in the US, UK, UAE, and India.

Q. How does LinkedIn compare to other social media ads?
LinkedIn is more expensive per click than platforms like Facebook, but it delivers superior B2B targeting and lead quality, which justifies the investment.