Brand identity design refers to the process of creating a visual representation of a brand that resonates with its target audience. It encompasses various elements such as colours, fonts, and logos, all working together to create a strong and memorable impression. In...
In today’s highly competitive business landscape, creating a strong brand identity is essential for small businesses to stand out from the crowd and establish a unique position in the market. While many people mistakenly believe that a brand identity is simply a...
Ecommerce websites are built on different platforms according to the needs and requirements of the business owners. Different platforms offer different solutions to various requests for building and customising ecommerce websites. The best platforms for ecommerce...
In layman’s terms, performance marketing is one part of digital marketing where the client only pays the service provider if the desired result for the business is achieved. Some clients choose to make the payment as and when the desired action is carried out, like...
Companies don’t just sell products or services. What do we mean by that? Companies and businesses are known for their products and services, yes, but they are much more than that. They sell experiences, values, stories and emotions attached to their product. In other...
Email marketing is the practice of forwarding your contacts emails for the sole purpose of marketing. The emails can be about promotional events, webinars, or commercials with the product images and links. It is important for all contacts to have agreed to be in your...