Email marketing is the practice of forwarding your contacts emails for the sole purpose of marketing. The emails can be about promotional events, webinars, or commercials with the product images and links. It is important for all contacts to have agreed to be in your...
Marketers who measure ROI are more than 12 times more likely to generate a greater year-over-year return. Source: (showpad.com/blog/roi-of-marketing-content-statistics/) The intangible benefits of branding are not alien to a marketer. While it’s easy to see how brand...
In the media and ad industry, there are many buzzwords. The most common you’ll hear today are social media marketing and branding. Often both can be commonly mistaken to be the same thing, but they are not. The terms are used interchangeably sometimes. Both branding...
With the typical smartphone user aged 44 and below spending more than 93.6 hours per month on mobile apps, more and more entrepreneurs and company heads are investing in mobile apps to put their businesses on par with the competition. But beyond the statistics, what...
If you are just setting up your new business, don’t forget to invest some effort into your brand creation process! This is very important before you build that website and start reaching out to potential clients. In fact, if you have already established your company...